Kecaps is a video entertainment platform that offers content and commercial experiences in a unique way. Kecaps relies on an AI-based recommendation engine for advertisers to bid for ads at the right moment in the videos. The ads are subtle and linked to the e-comm directly.

KreedaLabs has developed this Artificial Intelligence AI-based content discovery system aiming to analyze video scenes by identifying content, objects, locations, and people and understand the characteristics in such a way as to deduce value categorizations such as:

•The mood (e.g., cheerful, gloomy, sentimental, energetic, etc.)
•The context (e.g., sports, identifying its type, dialogue, fantasy, action, etc.)
•The places (sea, mountain, city, house interiors, hotels, etc.)
•The colors (prevailing coloring)
•The sound (dialogues, type of soundtrack, type of sounds)